Category: News

Guinness Matchday on Tour is heading to Masaka City on Sunday, April 19, 2026, promising a day of football, music, and fan excitement.

The event will take place at Masaka Sports Club, where supporters can enjoy Premier League action in a stadium-like atmosphere.

The Guinness Matchday Truck will be at the centre of the experience, transforming the venue into a Premier League theatre. Fans will be able to catch all the action on giant screens.

The highlight of the day will be a Super Sunday clash between Manchester City and Arsenal, a potential title decider.

Arsenal will be chasing their first Premier League crown in over two decades, a milestone that would mark the end of a long wait and cement their return to the summit of English football. Manchester City, meanwhile, will be determined to maintain their grip on the title race. The two sides recently met in the Carabao Cup Final, where Pep Guardiola’s men emerged victorious, making this rematch even more intense.

Beyond the headline fixture, fans can enjoy a full Super Sunday schedule, with Masaka Sports Club transformed into the ultimate football hub. The day features interactive fan activities and chances to win prizes through matchday minutes.

Music and entertainment will also be in full swing, headlined by top Afro beats and dancehall artist Ava Peace. Turntablistsincluding DJ Woodgate, DJ Brattah, and Andy DJ will keep the energy high, ensuring the crowd stays hyped from pre-match through the after-party.

For those unable to attend in Masaka, Guinness Matchdays will be activated across the country. Fans can catch the action at The Villa Bukoto and Supremacy Lounge in Nakulabye, Kampala, D’Ajango in Hoima, D Plus in Gulu, and D Plus in Kitgum, giving supporters from all regions a chance to join in the fun.

Denise Paula Nazzinda, Guinness Brand Manager at Uganda Breweries Limited, said the Masaka experience will continue to raise the bar for the tour. “Everywhere we’ve gone, fans have turned up in big numbers. It shows how much they have embraced the Guinness Matchday on Tour, and we are delighted to continue bringing them these unforgettable experiences. We call upon everyone in Masaka City to come to Masaka Sports Club on April 19, bring your friends, and let’s enjoy the beautiful game together,” she said.

Fans can also look forward to enjoying Guinness at great prices throughout the experience.

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Before the milestones, there are always decisive moments in a career and for Etania, the moment came not in a studio or a boardroom, but in the middle of a heavy crowd, pressed against a concert barrier. She was just another face in that sea of people. Until she wasn’t. That teary-eyed leap onto Wizkid’s stage was her first declaration that I belong here.

That hunger to move from the edge of the crowd to its very centre is what propelled her into the DJ booth as she traded fan-girl euphoria for the discipline it took to control the energy that had once controlled her.

Today, as she prepares to make history as the first female DJs to headline a major Ugandan event, Etania knows that no star rises alone. She now stands with a village of family, friends, mentors and a brand whose support has seen her through some of the most defining moments of her climb.

Behind the scenes, the atmosphere has a fire of equal doses of play and perfectionism. In an intimate rehearsal studio in town, Etania runs through her set with her chief choreographers, Mayani, Zaq, Cohen Guru & Evans Vivo a team she’s enlisted of seasoned dancers, to translate her raw stage presence into choreography that feels both tight and effortlessly free.

“The Fiesta was one of the first stages I’ve ever played while I tested my sound and grew my confidence to connect with an audience.” She added, “That stage became like a proving ground that if I can do it here, I can do it anywhere.” Now, her choreographers direct her squad of backup dancers who have been drilling transitions for weeks and still finetuning them as they did following the Fiesta in Nkozi a couple of weeks ago.

As for the craft behind the decks. While Etania is known as a natural on the mic, her DJ journey required more deliberate effort. She credits a circle of Kampala’s mix masters including the collective at Ssese Nation who let her shadow them in cramped booths, teaching her to read a crowd’s pulse before she ever touched a Pioneer DJ deck.

“I didn’t want to just press play,” she says. “I wanted to earn the right to be in control of the crowd.” Today, those same mentors still sit in on her prep sessions, offering quiet nods or sharp critiques as she refines the setlist that will define her debut headliner.

Yet, even the brightest stars need a place to dim the lights and recharge. When the pressure of headlining a national stage feels heavy, Etania finds her equilibrium in a tight-knit inner circle.

At the heart of this is her relationship with Joshua Baraka. As East Africa’s hottest musical commodity, her “daddy bear” understands the weight of the spotlight better than anyone. Together, they navigate the whirlwind of fame by keeping each other grounded to tune out the noise of the industry. It is a partnership built on fun and mutual respect for the craft, reminding Etania that while she becomes a brand powerhouse, she is also a woman supported by love.

Yet the strongest anchor remains her family. Her mother, who initially worried about a life spent in the nightlife economy, now occasionally sews custom patches onto Etania’s performance jackets and is often the voice on the other end of the line that remind her of her “Why”. Her younger siblings have become her harshest focus group, unafraid to tell her when a transition sounds “mid.”

So whenever Etania takes a stage, it’s never really as a solo act. It’s with the presence of a community that rehearsed, believed, and showed up to turn her into a cultural icon for a generation that shows up boldly and refuses to play small.

She represents every dreamer who refused to fade into the background and who through sheer force of will and a team committed to supporting her flavor, has now become the Life of the Party. Whether you are a doubter or a believer of this, you are in for a show on 4th April at Lugogo Hockey Grounds for her milestone moment.

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Ugandan singer Ykee Benda sent social media into a whirlwind of excitement and confusion after sharing a cryptic message that many initially took as life changing news.

“What do they call a father to triplets? Yap that’s what man dem is gonna be calling me. What a way to begin a day,” he posted.

What do they call a father to Triplets???

Yap that’s what man dem is gonna be calling me

What away to begin a day ?????????

— Sir YKEE BENDA (@YkeeBenda) April 1, 2026

The reaction was instant.

Fans flooded his comment section with congratulatory messages, celebrating what seemed like a major personal milestone. For a brief moment, it felt like the artist had just revealed he was expecting triplets, with followers applauding him and sharing in the excitement.

But then came the pause.

As the day unfolded, more observant fans began to question the timing. The post had gone up on April 1, a date widely known for pranks and playful misdirection. Suddenly, what looked like a heartfelt announcement started to feel like a well-crafted joke.

The uncertainty only amplified the buzz. Some fans stuck to their congratulatory messages, choosing to take the post at face value, while others laughed it off as a classic April fool’s stunt, praising the singer for pulling it off so convincingly.

In true showman fashion, Ykee Benda did not immediately clarify the intent, letting the speculation build and the conversation grow. The ambiguity kept timelines active, with fans debating, reacting and sharing the post across platforms.

Whether it was a genuine hint at big personal news or simply a playful nod to April Fool’s Day, one thing is certain: Ykee Benda knew exactly how to capture attention.

And for a moment, he had everyone believing, questioning and talking all at once.

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In an industry where talent often moves faster than knowledge, Sasha Vybz is calling for many creatives to avoid costly mistakes.

Speaking on the ongoing conversation around copyright law, the video director didn’t just point fingers at institutions or enforcement bodies. Instead, he turned the spotlight inward, challenging fellow creatives to take responsibility for their own understanding of the law.

“First of all, creatives, including artists, have to be educated on what this law is,” he said. “Once they understand it, they get themselves organized.”

It’s a simple message, but one rooted in a deeper frustration. For years, many artists have found themselves on the losing end of deals, disputes, and missed earnings, not necessarily because the system failed them, but because they didn’t fully understand how it works.

Sasha Vybz believes that knowledge is the first line of defense.

When artists begin to grasp what copyright truly means—ownership, control, and the right to earn from their work, they start moving differently. They become more intentional, more cautious, and ultimately more empowered.

“It’s about getting an understanding of what copyright law means,” he added. “When that happens, then you start avoiding some of these setbacks that we are facing.”

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Fans who have been wondering about Laika can finally breathe easy, as the singer has resurfaced with fresh updates and new music on the way.

During a chat on NRG Radio, Laika revealed that her time away has been anything but quiet, spending it fully focused on creating new material.

The break also allowed her to work on an album that is now nearing completion.

I was working on an album, and I am still working on it. I am about to release it.

As fans wait for the full project, Laika has already dropped a new track titled ‘Pizza Ewola,’ loosely meaning the pizza is getting cold.

She described the song as one of her strongest releases so far and praised its production.

My current song is very nice and well-produced, done by Banger Boi. It is actually topping most of my songs.

She added that the title carries an open meaning, leaving fans free to interpret it in their own way.

It is self-explanatory. I think I just sang the name “Pizza Ewoola,” so how you use that information is up to you. If you take it as pizza for eating, it is okay.

With new music out and an album on the horizon, Laika appears ready to step back into the spotlight.

Ugandan creatives have welcomed the passing of the Copyright and Neighbouring Rights Amendment Bill, 2025, in Parliament, but Sasha Vybz says the real work is only just beginning.

Speaking during a discussion on UBC TV, the multi-award-winning Ugandan music video director and cinematographer, whose real name is Ian Akankwasa, stressed the need for a proper understanding of the new law.

He warned that many creatives risk missing out if they do not fully understand what the law means and how it protects their work.

For him, education must come first before anything else.

First thing is education. We have to first of all, creatives and artistes, they have to be educated on what this law means. Now, once they understand that, they get themselves organised, get an understanding of what it means by copyright law. So, that is also very important that it happens. Once that happens, then you can start avoiding some of these setbacks that we are facing.

His remarks come at a time when many in the industry have started celebrating the bill as a major win for creatives across the country.

Parliament passed the bill on March 17, and it now awaits assent from the President before it becomes law.