It has become a familiar pattern for comedian Reign Omusoyisoyi.
Spend time with a female friend, and before long, social media decides they must be dating.
Singer Nina Roz has become the latest person to find herself at the centre of those rumours, with many fans convinced the pair are more than just friends.
Reign, however, says people have mistaken a close friendship for a romantic relationship.
Nina Roz is a beautiful woman, and if I ever decided to date her, there would be nothing wrong with that. But for now, we are only friends.”
Rather than seeing a friendship, Reign believes many people immediately jump to conclusions whenever they spot a man and a woman together.
He says that mindset has turned ordinary friendships into endless speculation.
I do not know why every time I am friends with a woman, people always turn it into something else.
The rumours have not changed how the two work together.
As fans continue to speculate about their relationship, Reign says he and Nina Roz have remained focused on their projects and will soon release a collaborative music video.