Don Jazzy has signed many artists over the years, but Ayra Starr clearly occupies a special place in his story.
The Mavin Records boss has opened up about his relationship with the singer, saying she changed his life and that he still blesses the day he first came across her Instagram freestyle.
The comment came as Don Jazzy reflected on Ayra Starr’s journey and the impact she has had since joining Mavin Records.
She has most definitely changed my own life too. I bless the day I was shown her Instagram freestyle o. And she has been nothing but a dream.
That Instagram video turned into an audition of sorts for one of Nigeria’s biggest music executives.
Don Jazzy saw something in the young singer, brought her into the Mavin family, and watched her grow into an international Afrobeats star.
Ayra Starr’s success has brought hit songs, global tours, award recognition and a rapidly expanding fan base.
But Don Jazzy’s latest comments show that the relationship did not only change the singer’s career.
She changed his life too.